INTEGRITY™ Thread with CertainT®
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INTEGRITY™ helps brands and retailers to authenticate and validate their products, anywhere within their supply chains, through a common component – sewing thread. Incorporating the CertainT® platform, Integrity™ benefits from revolutionary SigNatureT® DNA and Beacon® technology, enabling brands and retailers advanced identification capabilities with 100% forensic accuracy.
CertainT® platform’s molecular-based technology provides a powerful authenticity solution for customers requiring true, anti-counterfeiting brand protection at any point in the thread supply chain.
Australian celebrity designer, Sara Caverley, will use INTEGRITY™ ECO100 thread in her namesake footwear brand, CAVERLEY, to ensure supply chain security and authenticity.
“It is essential that CAVERLEY products are produced with sustainable components that can be traced throughout their supply chain while ensuring we are delivering the very best to our customers. A&E’s ECO100 recycled sewing threads provide tangible proof of the one-of-a-kind leather and luxury trimmings used in our products.”
Sara Caverley
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CertainT ensures 100% thread product authenticity
The CertainT® platform’s three technology pillars – Tag, Test, Track, allows raw materials and thread products to be tagged with a unique molecular identifier. This identifier can then be tested for its presence as it travels throughout a thread global supply chain.
Highlighted Markets
Footwear | Automotive | Home Furnishings | Luggage | Sporting Goods | Leather Goods | Embroidery
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“Our customers are hyper-aware of the detrimental effects of counterfeit products, from lost sales to the potential loss of brand equity. It’s a real and global threat. Our expansion of INTEGRITY secure thread technology developed with Applied DNA Sciences is a natural progression for us to address our customers’ needs and extend our brand protection solutions.”
Chris Alt, Executive Vice President at A&E