Launch of Online Training and Certification Program Slated for January 2016
Release Details
06 OCTOBER, 2015
Applied DNA Sciences announced its collaboration agreement with Security Marketing Resource (“SMR”), a California-based marketing and online training organization specializing in the security sector.
- The agreement paves the way for over 12,000 U.S. police departments to receive training and certification on SigNature® DNA programs including DNA Home Asset Marking and DNA Forensic Sting Kits.
- Additionally, the agreement will provide a central Internet portal for over 14,000 U.S. based private security firms to receive SigNature DNA Security training for their employees and field technicians.
- The Customer Relationship Management (CRM) area of the portal, included as part of this agreement, will allow private security firms across the nation to purchase SigNature DNA Security products for their customers directly from APDN.
- Initial roll out and availability of the portal is slated for January, 2016 and will immediately reach an initial market of over 500 private security firms and an estimated 500,000 private security customers related to those firms.
- U.S. police and law enforcement training and certification will also be available during the initial roll out of the portal.
Relevant Quotes
“We are very excited to partner with Applied DNA Sciences as we introduce, develop and expand DNA-based applications in the security industry. I have been in this industry since 1987, and cannot think of another innovation that has the potential impact of DNA forensics for crime deterrence as well as the apprehension and conviction of criminals. Blending existing security technologies with the proven science of DNA will open up many new opportunities for security organizations and provide a much higher level of safety, security and peace of mind for their customers.”
Greg Rankin, CEO of SMR
“This agreement provides the support framework that will allow our DNA programs to be taken up by police departments and municipalities from coast to coast. Now every citizen and corporation in the US will have the infrastructure that empowers DNA Home Asset Marking.”
Dr. James Hayward, CEO of Applied DNA Sciences
About Applied DNA Sciences
Applied DNA Sciences makes life real and safe by providing biotechnology-driven solutions to help protect products, brands, entire supply chains, and intellectual property of companies, governments and consumers from theft, counterfeiting, fraud and diversion. Patented botanical DNA solutions can be used to identify, tag, track, and trace products, to help assure authenticity, traceability and quality of products. SigNature DNA is at the heart of a family of uncopyable, security and authentication solutions such as SigNature® T and fiberTyping®, targeted toward textiles and apparel, DNAnet®, for anti-theft and loss prevention, and digitalDNA®, providing powerful track and trace. All provide a forensic chain of evidence, and can be used to prosecute perpetrators.
Go to adnas.com for more information, events and to learn more about how Applied DNA Sciences makes life real and safe. Common stock listed on NASDAQ under the symbol APDN, and warrants are listed under the symbol APDNW.
Forward-Looking Statements
The statements made by APDN in this press release may be “forward-looking” in nature within the meaning of the Private Securities Litigation Act of 1995. Forward-looking statements describe APDN’s future plans, projections, strategies and expectations, and are based on assumptions and involve a number of risks and uncertainties, many of which are beyond the control of APDN. Actual results could differ materially from those projected due to our short operating history, limited financial resources, limited market acceptance, market competition and various other factors detailed from time to time in APDN’s SEC reports and filings, including our Annual Report on Form 10-K filed on December 15, 2014, as amended on March 6, 2015, and our subsequent quarterly reports on Form 10-Q filed on February 9, 2015, May 11, 2015 and August 10, 2015, which are available at www.sec.gov. APDN undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date hereof to reflect the occurrence of unanticipated events, unless otherwise required by law.