REKOOP Bedding at Walmart

REKOOP’s innovative line of eco-friendly bedsheets is now available online at Walmart.com. REKOOP bedding is made by blending cotton with polyester fiber obtained from recycling post-consumer PET bottles. The CertainT platform ensures provenance and complete traceability across the supply chain. Customers say the sheets are comfortable, strong and an excellent value!

Northwest Materials Show

Wayne Buchen (VP Strategic Sales), Salinda Wong (A&E Sales), Robert Hallet, (VP, Global Retail Solutions, A&E), Tony Benson (Managing Director, EMEA, Applied DNA)

This month Wayne Buchen, VP Strategic Sales, and Robert Hallett, VP Sales for American & Efird, attended and exhibited at the Northwest Materials show in Portland from August 13-15. The importance of Brand Assurance was discussed at many customer meetings throughout the week. We are looking forward to our continued collaboration with A&E.

CBD Finds Its Way To Textiles

By Felix Vanassche

Devan Chemicals, the R&D driven developer of finishing treatments for textiles, recently added a new ingredient to their R-Vital™ range of microencapsulated active substances. The brand-new CBD (or cannabidiol) fabric treatment was launched early January at Heimtextil 2019 in Frankfurt, where the innovation received attention from all over the world.

Read more at World of Chemicals

AAFA Traceability Workshop

APDN’s Wayne Buchen and MeiLin Wan presented our CertainT platform for supply chain integrity and material traceability at AAFA’s Traceability Workshop, which took place on August 7th at Target Headquarters in Minneapolis, MN.

A Case Over a Defective Dog Leash Could Have Sweeping
Implications for Amazon's Business Model

Is Amazon liable for the mass of third-party products its hosts and oftentimes, packages and ships, by way of its sweeping marketplace? According to a recent decision from a U.S. court of appeals, the answer is yes. Last week, a 3-judge panel for the U.S. Court of Appeals for the Third Circuit Court of Appeals determined that Amazon is, in fact, liable for the damage caused by a defective dog leash purchased from its marketplace in December 2014, opening the door for what could be a downright damning development for the $1 trillion market titan.
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The case at issue got its start in January 2015 when the leash that Heather Oberdorf purchased on Amazon snapped, causing her to permanently lose vision in one of her eyes. In June 2015, Oberdorf – unable to make contact with Furry Gang, the seller of the $20 dog leash – filed suit against Amazon in a federal court in Pennsylvania, citing claims of strict products liability, negligence, and misrepresentation.
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Man smuggles 40,000 fake devices including iPhone, iPads into US

Don’t be so sure your Apple product is the real thing.
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A Chinese national living in the U.S. on a student visa smuggled more than 40,000 electronic devices and accessories, including iPads and iPhones, from China into the U.S. before getting apprehended, according to an announcement made this week by the by U.S. Immigration and Customs Enforcement’s Homeland Security Investigations (HSI) division, the Department of Justice said.
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“Online purchasing of consumer electronics from sites other than the manufacturer amplifies the opportunity for counterfeits,” James A. Hayward, Ph.D., Chairman, President & CEO of Stony Brook, NY-based Applied DNA Sciences, told Fox News. Applied DNA secures supply chains for electronic components using unique DNA molecular tags that the company designs and manufactures.
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But Hayward adds that it’s “a buying pattern that is hard to break.” Consumers often opt for online retailers that sell devices at a lower price than the manufacturer.
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Read more at Fox News

How Luxury Brands Can Beat Counterfeiters

By Roberto Fontana, Stéphane J.G. Girod, and Martin Králik

MAY 24, 2019
For years, the luxury industry has waged a battle against counterfeiters. It has invested heavily in ultra-sophisticated tech solutions which use the latest advances in nanotechnology, internet of things (IoT), and AI to authenticate products. It lobbies governments to extend enforcement bodies’ powers to seize and destroy fake goods, to prosecute buyers and dealers, and to block access to websites that sell counterfeit goods. And then there are the lawyers: LVMH alone employs at least 60 lawyers and spends $17 million annually on anti-counterfeiting legal action.

These efforts are not paying off. The total trade in fakes is estimated at around $4.5 trillion, and fake luxury merchandise accounts for 60% to 70% of that amount, ahead of pharmaceuticals and entertainment products and representing perhaps a quarter of the estimated $1.2 trillion total trade in luxury goods. Digital plays a big role in this and perhaps 40% of the sales in luxury fakes take place online, as today’s counterfeiters milk the ubiquity and anonymity of the internet space to the last drop. For every e-commerce platform like Alibaba that cracks down on fakes, a new one emerges that allows goods to be shipped directly from manufacturers.

So what should luxury goods companies be doing instead?

Read more at Harvard Business Review

Helsinki Fashion Week 2019

Helsinki Fashion Week took place in the beautiful capital of Finland from July 19 — 22. The event was attended by fashion designers, models, brands, and suppliers.

Applied DNA’s Tony Benson, Managing Director for Europe Middle East and Africa, was invited to attend the event and joined a panel which included Jacob Nilsson Dworsky, co-founder of Swedish clothing seller ASKET and Hrishikesh Raja, founder of TrusTrace, a blockchain provider.

Read more at adnas.com

Here's a Simple Way to Shop More Sustainably

By Ha Duong | July 23, 2019

SUSTAINABILITY IS as much about what you don’t do to your clothing as what you do. In the past decade, numerous brands have emerged touting stylishly eco-friendly, unisex alternatives to mainstream clothing, including some—like Los Angeles’s Olderbrother and Denmark’s Andersen-Andersen—that reduce their environmental footprint by offering some clothing made without chemical and natural dyes. Forgoing dye “means less resources used to change anything—less toxic [chemicals], less water used, less energy consumed,” said Juan Diego Gerscovich, co-founder of Los Angeles-based brand Industry of All Nations.

Read more at Wall Street Journal

How a company in Berlin is turning coffee grounds into recycled reusable cups

Grant Tyler and Emily Delaney | June 17, 2019

Kaffeeform, a Berlin-based start-up, has been creating coffee cups from recycled coffee grounds for the past three years. With the help of courier services, the company picks up used coffee grounds from cafés all across Berlin to create these eco-friendly mugs. We learn how the founder, Julian Lechner, got started and how he makes his products.

Read more and watch video at Insider

Upcoming Events

Functional Fabric Fair (Home Textiles Today Panel) | New York, NY | July 23
AAFA Traceability Workshop | Seattle, WA | August 8
NW Materials Show | Portland, OR | August 14-15
AAPN Portland Regional | Portland, OR | August 15
New York Home Fashions Market Week | New York, NY | September 16-19
Textile Exchange Sustainability Conference | Vancouver, British Columbia, October 15-18
Outdoor Retailer Winter Market | Denver, CO | November 5-7