Launching an unprecedented initiative in the way goods are protected from counterfeiting, this partnership offers product packaging which identifies their contents and provenance using SigNature® DNA markers

DISC will mark every carton produced for their customers with botanical DNA, representing a code which indelibly carries the pedigree and authenticity of each product. SigNature DNA marking is the centerpiece of a layered, multi-technology program against counterfeits, which DISC calls P.A.S.S. Marking labels with DNA is also planned as a key element of the P.A.S.S. program. The program was effective as of November 1, 2011.

Since every carton will be pre-marked with the DNA code, DISC customers are offered the ability to submit suspect packaging to APDN’s lab for authentication as part of a licensing program.

Scope of DNA Marking Program

The scope of the DNA marking program for DISC is vast. DISC produces several hundred million cartons and labels each year, for a diverse range of markets. The company produces pressure sensitive labels for over-the-counter pharmaceutical, vitamin, and healthcare markets, including retailers selling pharmaceuticals – CVS and Walgreens – as well as prescription and specialized pharmaceutical industries, cosmetics, perfumes, DVDs and others.

About DISC

DISC is a leading producer of packaging and print for the entertainment media, beauty, healthcare, private label and consumer products industries. Headquartered in Hauppauge, New York, DISC is a privately held company whose manufacturing facilities in California, New Jersey and New York adhere to strict ISO 9001:2008 and FDA cGMP standards. FSC Chain-of-Custody certified since 2007 and an EPA Green Power Partner, the company promotes sustainable packaging practices through its DISCover Green program. DISC offers a range of advanced capabilities for prepress and design services, digital, flexo and offset printing, and finishing and converting for paperboard, plastic and mini-flute corrugate packaging.